Course Details

Award: Bachelor of Arts (Hons) in Visual Communication (BVC) (N/214/6/0170) (18.11.2016-17.11.2021)
MQA Approval PA6138
Duration 3 years (total up 8 semesters, incl. Industrial Training)
Intakes February & May
Total Course Fees RM 41,400 (To view complete fee structure, please click HERE)
Remark: This fee structure is applicable to Malaysian students only. Fee structure for international students please consult Institute of International Education (IIE), NEUC.
Medium of Instruction English

Course Introduction

Globalisation and new developments in information and media technology are reshaping visual communication design.

Bachelor of Arts (Hons) in Visual Communication is a combination of practice and theory to develop your creative, intellectual and technical skills. Students are required to work on real community and industry projects and build a body of work for their portfolio. They will also experiment with both traditional and emerging design practices, and develop a visual language that allows them to work across digital, physical and analogue media. This visual language is broad, encompassing typography, interaction and image-making.

Programme Modules *


Learn how to interpret design briefs. Gain experience with an extensive range of digital technologies. Undertake a major design project in your 3rd year. Get ready - at New Era University College.

Year 1

Contextual Studies

  • Visual Culture I

Visual Communication Design

  • Typography
  • Visual Sequencing
  • Design With Types
  • Design With Images
  • Packaging Technology
  • Integrated Design Projects

Technical Skills

  • Product Photography
  • Images and Mark-making
  • Exploration in Digital Design

Year 2

Contextual Studies

  • Visual Culture II
  • Visual Communication Research and Design

Visual Communication Design

  • Moving Image
  • Visual Narrative
  • Publication Design
  • Advertising in Visual Communication
  • Introduction to Marketing Strategies
  • Visual Communication Design Process

Technical Skills

  • Illustration I
  • Illustration II
  • Portrait Photography

Year 3

Professional Development

  • Industrial Training
  • Public Service Communication Campaign

Contextual Studies

  • Design Research
  • Independent Study in Visual Culture

Personal Portfolio Development

  • Self-directed Study

* Selected programme modules

Minimum Entry Requirement

  • STPM (CGPA 2.0) with 2 Principal Passes
  • UEC with 5 Credits
  • Foundation in Art and Design, New Era University College
  • Diploma in Graphic Design, New Era University College
  • Diploma in Visual Arts, New Era University College
  • Other equivalent qualifications

*For detailed information on entry requirements, please contact Marketing & Sales Department.

Career Prospects

Graduates are open to many career opportunities, including the areas of advertising, graphic design studio, print houses, publishing, corporate company, and private practice. Potential careers include:

  • Digital Media
  • Content Creator
  • Design Educator
  • Creative Director
  • Creative Designer
  • Branding Specialist
  • Publication Designer
  • Advertising Art Director
  • Communication Designer
  • Motion Graphic Designer
  • Communication Manager
  • Interactive Media Designer
  • Packaging Designer (FMCG)
  • Advertising Account Executive (AE)



Blok B&C, Lot 5, Seksyen 10, Jalan Bukit,
43000 Kajang, Selangor.




Monday to Friday: 8:30am - 12:00pm; 1:00pm - 5:00pm
Saturday: 8:30am - 12:30pm

(Off on Sunday and public holidays)