Effective visual communication requires a blend of different technical skills and intimate understanding of societal trends and human behaviour. The course covers transmission of information through visual means, and trains student to deal with the bigger picture of a media project.

    Distinguished features:

1. Coursework pushes boundaries of Malaysian culture. We are interested in the subtleties of Malaysian culture - multi-lingual, multi-ethnic, multi-purpose, multi-religious. We seek to articulate the strengths of this diversity through design.
2. Individuals, not Robots. In this programme, we stress on the design process. Students develop their individual character. The coursework is designed to give students space to become unique and useful people in future.
3. Learning through cooperation. At New Era Art & Design, we promote cooperation above competition. Community projects are worked into the coursework in order that students gain most by working together.